Arwendayle's Mission, Vision and Core Values (G.R.A.C.E.)

Dear Queens,

We are delighted to share that we have lovingly updated our Mission, Vision, and Core Values — for you, and for all the Queens in our Realm.

We invite you to visit our page “About Arwendayle” to learn more about who we are, how we vow to uplift and empower women — including you — and how our global movement is helping to redefine beauty and confidence for women of all ages. This is a cause close to our hearts, and we would be honored if you would share it with the Queens in your world.

We would also love to get to know you! Consider joining our growing community of Queens. We gather in our private Facebook group, “Queens of Arwendayle”, where every woman — from every land and language — is warmly welcome.

There is great power in numbers, and even greater power in sisterhood — in women supporting and uplifting one another. Regardless of age or circumstance, you will find encouragement here, and we hope you will offer the same to others.

Together, we celebrate our crowns and our victories — great and small — sharing stories, pictures, videos, and moments of joy.

To protect this space, we maintain a clear code of conduct: zero tolerance for bullying or negativity. We abide by the simple motto:
"If you have nothing positive or uplifting to say, please say nothing at all."
Claims of "honesty" do not justify hurtful words. In our Realm, kindness reigns.

We are also proud to now carry a new sigil, which beautifully symbolizes the spirit of Arwendayle: A hybrid of Swan and Phoenix — representing both timeless grace and the fierce power of renewal.

Through this sigil, we honor every woman’s ability to rise, again and again, and to embrace her full beauty, strength, and dignity — with wings both soft and strong.

As always, we warmly welcome your thoughts. Please feel free to leave your comments below — we cherish your feedback, ideas, and stories.

Yours, with love and grace,

Anja Deichmann
Founder / CEO

#arwendayle #wigs #perücken